Communicating Amid Coronavirus

The coronavirus pandemic has only reinforced what smart dealers have long known: You can’t succeed relying solely on face-to-face sales techniques. The best LBM dealers have learned to promote themselves profitably by relying on a low-cost (often no-cost) combination of social media, e-newsletters, events, flyers, sponsorships, special projects, and plain old press releases. These building material suppliers reap big gains out of tiny budgets. You can do the same!

In this specially recorded webinar, Webb Analytics President Craig Webb will report on the marketing and public relations issues, threats, and opportunities that construction suppy companies face as a result of the COVID-19 pandemic. Attendees also will get copies of all the slides plus supplemental information.